UI UX Design | Art Direction

Samsung

In collaboration with Caviar Digital and Sid Lee Agency, we designed an immersive mobile campaign for the global launch of the Samsung Galaxy S6 Edge. The concept centered around a high-energy journey across the globe, featuring extreme athletes and innovative artists from various countries. Each story highlighted the device’s cutting-edge features through bold visuals and dynamic storytelling.

The campaign was brought to life with integrated social sharing, interactive content, and a real-time live video feed—offering users a front-row seat to the action while reinforcing Samsung’s brand as a leader in mobile innovation and global culture.

Work that speaks


Google AR/VR

Creative Direction
Website

  • Our aim was to craft an engaging, immersive experience that highlights Google’s innovation in AR and VR, while ensuring a smooth, intuitive journey for users across all devices.

DC Universe

UI UX Design
Desktop / Mobile App

  • The goal of the DC Universe app design was to create a seamless, immersive platform where fans could stream content, read comics, and connect with the community—all through a bold, user-friendly experience that captures the spirit of DC.

Samsung

UI UX Design / Art Direction
Digital Experience

  • The goal was to create a user-centered campaign that highlighted the Samsung Galaxy S6 Edge as a tool for creativity and adventure, using global stories, real-time video, and social integration to engage a digital-first audience.